Look back and see how much the marketing methods have been changed and developed with the time passed. From radios to newspaper and television to mobile, the technology is developing each day and so changing our marketing techniques. Digital Marketing, as we know, is the latest marketing technique and will stay for a long time period in the future. But there are a number of techniques used for promotion purposes through digital marketing. I’m not going to waste your time telling the methods that are already in use in 2018 and obviously you know them. Here, I’m going to present some powerful digital marketing hacks that will help a business grow faster in 2019.
A largest social media network Facebook has become a major source of advertisement. These advertising methods have been changed a lot and you need to know the updated strategies for Facebook marketing in 2019.
Facebook ads are the useful ad campaigns and converts to the get most desirable results. To use Facebook for your marketing, you need to create the most attractive and engaging stories for your Facebook ads. Moreover, don’t get afraid of high CPMs and also run re-targeting ads to create a more interactive impact on the audience.
Learn about the new features of Facebook pages and use it for marketing such as video creation kit, Facebook page recommendations and create playable ads so as to make the ads interesting and engage the audience with your business.
One of the powerful digital marketing methods that will be going to use in 2019 is podcast. Podcast are easy to understand and listen. Like we listen to ads on radio, similarly, podcasts are used to capture informative audio for business promotion.
People don’t have time to visit a number of websites to check for his needed services. In such case, he listens to an impactful podcast of business while driving or doing his work, will get influenced and gets converted to a customer. Podcasts will be proved as a robust way for digital marketing in the upcoming year.
Whether want to download a song or searching for your service, most of us use voice search to get any information. So why not to let the users find your business on your keywords? This future digital marketing hack involves the optimization of the business website to be displayed on users’ voice search.
Video marketing is a way to promote a business, brand or product through video marketing. It includes a marketing campaign of a video created for advertisement of videos. Video marketing is an effective way to reach your target audience and increase your search rankings. A recent study says that around 50% of customers like to watch videos of the businesses.
The combination of audio and visuals in videos make a better effect on the audience than only audio or visuals. But for running video campaigns, it needs strategies and market research to produce the desired outcome.
Chatbot is a way of artificially communicate with customers for any kind of queries. Chat bots, also known as ‘smart chatbots’ are based on already written keywords in a natural language for the communication with the customers when they have to ask any question regarding business services through a website, messaging app or mobile apps.
Chatbot is going to be a great source for customer interactions without being physically presence of a human. These will help in immediate reply to customer queries and will help to increase business.
Pay Per Call (PPC)
Pay per Call (PPC), another digital marketing technique, is going to be used for business promotions. In this mobile world, when everyone whether a child, youth or elder owns a mobile phone, PPC directly leads to call the business number when clicking on the ad. The method helps to save the time of users and increase the benefit of the business as they directly get calls through ads.
Those who are familiar with digital marketing techniques should take the next step and start using these effective future techniques from today!